adelaide fringe 2016

festival collateral

About the Project:


Through work as Junior Graphic Designer at the Adelaide Fringe, over a six month time period I was able to create an extremely large range of collateral for the upcoming festival. This included mainly print and signage but also website, UX and advertising applications of the 2016 Adelaide Fringe 'kaleidoscope' branding.


The 2016 Adelaide Fringe catalogue – which is my largest project undertaking to date – was published online and saw a printed run of 250,000 catalogues distributed all throughout South Australia, Australia, and several international locations. Other projects undertaken during this time included collateral and signage for Fringe Club, Street Art Explosion map and street decals, large 2016 Adelaide Fringe street signage and decals, Artist Pocket Guide, all Street Theatre signage and print collateral, Desert Fringe signage, Honey Pot brochure, and various website, UX and print advertisements.

Demonstrated Skills:


  • branding application
  • creating for large print runs
  • script coding for InDesign
  • work to short deadlines under high pressure
  • creating for print, web, UX and signage
Copyright © 2015 Chloe Elizabeth Communication Design. All Rights Reserved.